Startup Funding Secrets: Tools Every Founder Should Know
In this beginner-friendly webinar, we’ll demystify two of the most common early-stage funding tools—Convertible Notes and SAFEs (Simple Agreements for Future Equity)—and show you how they can help you secure investment faster and with less hassle.
You’ll learn how each works, why investors like them, the benefits and risks for founders, and how to decide if they’re the right choice for your next funding round.
About the Speaker:
Helen Ogbara Reeves advises founders, investors and emerging companies through transformational transactions — from business formation and fundraising to governance and exit planning. She works with clients across sectors including healthtech, consumer, digital media, e-commerce and SaaS, helping them make decisions about ownership, capital structure and operational challenges.
With experience on both sides of the table, Helen knows how terms will be received by founders and investors. She helps clients anticipate pushback and structure agreements that hold up under pressure. Whether the issue is dilution, board control or founder vesting, clients appreciate her ability to anticipate the long-term impact of each decision. As clients mature, they often rely on her as outside general counsel, supporting key decisions around operation and governance.